Cèdre

As the first tower of the Faubourg de l'Arche, the Cèdre tower announces, through its shape and facades, the two other Conceptua agency projects in the neighbourhood: the Egée tower and the Adria tower.
Its simple and rigorous primal appearance is offset by its location straddling the slab and the public thoroughfare. The transition from one to the other is marked by a façade supported by six pillars. A sort of lateral portico that conceals the stairs leading to the slab. The facades are clad in orange-pink granite with dark, uniformly square windows, except for the continuous banded corners - an implicit or explicit reference to the work of the American minimalist artist Donald Judd.
The neutrality of the architecture then becomes a quality because inside it is synonymous with flexibility.

A word about architects

It was in 1995 that the Agence Conceptua, born of the association Michel Andrault (1926) - Nicolas Ayoub, joined La Défense. The two architects, one a tenor of the French architectural scene known for having signed several master plans for the business district and the other, co-signatory of the Société Générale towers in 1995, launched their first project: the KPMG building (today Le Belvédère).
They then concentrated on the main buildings of the Faubourg de l'Arche: the Cèdre tower, the Egée tower and the Adria tower.